Eimy Figueroa (she/her) is a Visual Communicator with 10+ years of experience in Digital Media Design, Visual Merchandising, Marketing, and Content Creation.
She works with artists, creatives, and small businesses in the Better for You category focusing on Organic Social, Email & Creative Support.
She created gentler based on her belief that Social Media is a powerful tool for storytelling—where Marketing can be used as a platform for self-expression.
If you’re a creative who is ready to get out of the burnout cycle so you can focus on building a community of like-minded people who support your goals, schedule a call to connect!
CREATIVE COACHING FOR ARTISTS, CREATIVES & SOLO-PRENEURS
CREATIVE COACHING FOR ARTISTS, CREATIVES & SOLO-PRENEURS
CREATIVE COACHING FOR ARTISTS, CREATIVES & SOLO-PRENEURS CREATIVE COACHING FOR ARTISTS, CREATIVES & SOLO-PRENEURS
NO HUSTLING REQUIRED
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NO HUSTLING REQUIRED ☻
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I get it, being ourselves online can be tough. But guess what? Authenticity is the key to standing out and attracting your dream audience. I’ll help you discover your unique brand voice and show you how to confidently rock it day in and day out. Say goodbye to trying to be someone you're not, and hello to being the real you, unapologetically!
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Real talk, social media burnout is real. Between the endless scroll, the trends and don’t even get me started on the new apps that appear every day…
Your well-being matters, and I’m here to help you find that perfect balance between the world of content and self-care. Together, we will build a strategy that ensures you're focusing on what matters while still crushing your goals. Let's build a sustainable and fulfilling online presence that leaves you feeling energized, not exhausted.
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Imagine having a loyal community that genuinely loves what you do. Sounds amazing, right? Well, it's totally possible! I’ll be your guide in growing an online presence that attracts like-minded individuals who are excited to be a part of your journey. From cultivating meaningful connections to fostering a supportive community, I’ll show you how to engage with your community and create lasting relationships that go beyond just followers.
CONNECTION-CENTRIC
ONLINE PRESENCE
a traditional offering • for people who need monthly social media support through collaboration, ideation and scheduling
PURPOSEFUL CONTENT
CREATION WORKSHOP
a 7-day workshop • for people who want to translate their creativity into tangible marketing skills that prioritizing storytelling, self-expression and self-discovery—sans burnout
a one-time or monthly offering • for people who need guided support to shift from their side projects to a full time creative career
UGC & CONTENT CREATION
a one-time or monthly offering • photography and videos to use on your social media channels
coming soon
Looking for a tailor-made option?
Let’s chat!
Kind Words from the Community
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"Working with Eimy was SUCH a delight! Not only did I learn a lot about creating purposeful content, I was encouraged to connect with my own energy management and creativity :) I loved the first handful of sessions, where we had "homework" via the ppt slides. I also LOVED getting to hear your reflections back of my work in the "mini content strategy" you prepared. This in it of itself was some of the most supportive business reflection I've gotten."
Liliana Coelho
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"Undoubtedly this little sprint felt like the jump start that I needed for both personal and business reasons. I’m feeling more equipped and organized after implementing a Gentler approach and I find it way less stressful to create content / show up online. It’s so easy to work with eimy — she is considerate, insightful and detail-oriented. Thank you so much!"
Marilyn Sanchez
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"Showing up in this way is cool because before I felt like: I need to be perfect and thorough. And now I’m approaching these ideas from a place of starting a dialogue— I’m getting better at synthesizing my ideas and communicating them.”
Sara Barr, Owner of Laazy Studio
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“Eimy is a natural at identifying ways for brands to authentically inspire and build community with their customers."
Sara Berks, Founder & CEO of MINNA Home Goods
